I can’t tell you how many times I’ve heard good conservatives and Republicans ask the question, “How can we begin sharing with the African-American community the true history of the GOP? We’re the party that freed the slaves!” For many, maybe even you, it’s a concern that so many in the Black community don’t know the history of the party and we’re always looking for a way to get the truth to them. The party that always wanted to keep them down was the Democratic Party. The party that really shares their values is the Republican Party.
We suffer from frustration because it appears that many of our party leaders are at a loss for how to get the message to the communities of color that we have always been the party of equality, prosperity, and individual liberty. Sometimes it appears we are just feeling around in the dark trying to grasp for an answer and we keep coming up empty handed.
The team of RagingElephants.org feels we have a plan that will be effective. Our mission is to focus on “messaging”, to engage the communities of colors with truth, and compel them to learn more about the party of Lincoln and reassess their political affiliations.
Our messaging has to rely heavily on “old media” — radio, TV, periodicals, and billboards. Although the rise of new media has been fast and furious, the facts are it’s still a relatively small number of people that enjoy Facebook, Twitter, and all the other social networking sites. Everyone has a radio, a TV, or passes by billboards most everyday.
Our next big messaging project is a massive billboard in the African-American neighborhood of 3rd Ward/Sunnyside, in Houston.
A few weeks ago when this revelation came to me, this billboard was not available and was being leased. Just a few weeks later, on my way to my church that’s in this neighborhood, what do I notice? — it’s available. I think this is divine intervention and we have to take advantage of this opportunity, NOW!
What’s so special about this billboard? It sits at the Martin Luther King, Jr. exit of the 610 South Loop in Houston. And we want to lease the billboard with the phase, “Martin Luther King, Jr. Was a Republican” to greet everyone that intends to travel on MLK, Jr. Blvd.
We think this is the type of messaging — psychological warfare, if you will — that will go a long way to achieving our goal of compelling voters from minority communities to become aware of the political history of their community, and take a fresh look at the GOP and conservative principles.
See also, KRIV FOX 26 Houston, "MLK Billboard SparksHeated Debate":
Also, see Common Sense Political Thought, "What would Dr King say?"