Bernie Sanders Going Up in Iowa and New Hampshire with 60-Second Spot Targeted to Blacks (VIDEO)

He's making "overtures" to black Americans.

At WSJ, "Sanders Releasing 60-Second Ad in New Campaign Phase":

Democratic presidential candidate Bernie Sanders is putting out his first ad of the 2016 campaign, a 60-second spot that highlights his biography and makes overtures to a constituency that he will need to beat frontrunner Hillary Clinton: African-Americans.

Mr. Sanders’s campaign is spending more than $2 million on the ad, which will air in Iowa and New Hampshire, the states that hold the first two contests of the primary campaign.

“Thousands of Americans have come out to see Bernie speak and we’ve seen a great response to his message,” Jeff Weaver, the Sanders campaign manager, said. “This ad marks the next phase of this campaign. We’re bringing that message directly to the voters of Iowa and New Hampshire.”

In national polls, Mr. Sanders is running second to Mrs. Clinton, who has been running television ads since the summer.

The Sanders ad, called “Real Change,” opens with pictures of a young Mr. Sanders: “The son of a Polish immigrant who grew up in a Brooklyn tenement.”

A female narrator says that “fighting justice and inequality” is Mr. Sanders’s overriding project. The ad shows a picture of Martin Luther King, with a caption that reads Mr. Sanders joined the March on Washington, where Mr. King delivered his famous “I Have a Dream” speech.

At another point in the ad, Mr. Sanders is shown with his arm around an African-American supporter.

Polling shows Mrs. Clinton has a large advantage over Mr. Sanders among African-Americans, a core part of the Democratic base.

While Mr. Sanders is running a close race against Mrs. Clinton in two states that are largely white—Iowa and New Hampshire—polls show he trails badly in South Carolina, a state that holds the fourth contest of the primary season.

Blacks account for about half of South Carolina’s Democratic electorate...

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