Skate and Snowboard Pioneer Tom Sims Has Died

The Los Angeles Times has an obituary, "Tom Sims dies at 61; snowboard pioneer":

Tom Sims, an innovative skateboarding and snowboarding pioneer and former world champion who helped bring snowboarding to the masses by pushing ski resorts to embrace the fledgling sport in the 1980s, has died. He was 61.

The founder of Sims Skateboards and Sims Snowboards died Wednesday at Santa Barbara Cottage Hospital after suffering cardiac arrest, said his sister, Margie Sims Klinger.

"He was the godfather of all board sports," Michael Brooke, publisher of Concrete Wave Magazine, said Friday. "He literally helped build the professional skate industry, and he was one of the giants in the history of snowboarding."

Pat Bridges, editor of Snowboarder Magazine, said Sims "not only pioneered snowboarding, but he also popularized what has come to be known as the action-sports lifestyle. He had a different modus for having a good time standing sideways, depending on the season."

As Brooke said, "He wasn't just a business guy selling this stuff. He lived it."

"He was the true first pioneer of what's called longboarding — riding a skateboard over 4 feet in length," Brooke said. "He'd ride enormous longboards and cruise down the hills. He was doing this way before anybody else. He liked taking this surf kind of feeling and putting it out there on skateboards."

A New Jersey transplant who also was a surfer and wakeboarder, Sims moved to Santa Barbara in 1971 and began entering and winning skateboard contests, including the Skateboard World Championships.

"He became someone that all the kids looked up to and wanted to emulate and wanted his boards," Sims' sister said. "So he realized there was such a demand, he set up a business and began producing products. His specialty was the 4-foot-long skateboard that he started out making himself."

A few years after launching Sims Skateboards in the mid-'70s, he founded Sims Snowboards.

According to the article, "He also was the main snowboarding stunt double for Roger Moore in the 1985 James Bond movie 'A View to a Kill'."